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Step 2 - Buying a Home? Opt for a REALTOR®

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Over one million licensed brokers and salespeople are REALTORS® - members of the National Association of REALTORS® (NAR) who adhere to a strong Code of Ethics, participate in extensive training opportunities, and possess a wealth of community information. On statewide and local levels, REALTORS® are your neighbors, PTA members, government committee members and charity activists and donors. Through their regular involvement in local organizations and events, you can be assured that REALTORS® in your area are engaged members of the community and truly understand the marketplace. Currently there are just over 27,000 REALTORS® in Georgia who are ready to assist you in your quest for the perfect home.


Buying and selling real estate is a complex matter. At first it might seem that by checking local real estate books or online sites you could quickly find a home at the right price. But a basic rule in real estate is that all properties are unique. No two properties — even two seemingly identical models on the same street — are exactly alike. Homes differ and so do contract terms, financing options, inspection requirements, and closing costs.

In this maze of forms, financing, inspections, marketing, pricing and negotiating, it makes sense to work with professionals who know the community and much more. Those professionals are the local REALTORS® who serve your area.

How Do You Choose?

In every community you're likely to find a number of realty brokerages. Because there is heated competition, local REALTORS® must fight hard to succeed in your community. The best place to find a local REALTOR® is from the REALTOR® directory, provided by the 'Connect with a Georgia REALTOR®' link to the right. Other sources include open houses, local advertising, web sites, referrals from other REALTORS®, recommendations from neighbors and suggestions from lenders, attorneys, financial planners and CPAs. The experiences and recommendations of past clients can be invaluable.

In many cases, buyers will interview several REALTORS® before selecting one professional with whom to work. These interviews represent a good opportunity to consider such issues as training, experience, representation and professional certifications.

What Should You Expect?

After you select a REALTOR®, you will want to establish a proper business relationship. You likely know that some REALTORS® sellers while others represent buyers. Each REALTOR® will explain the options available, describe how he or she typically works with individuals, and provide you with complete agency disclosures required in your state. 

Once you enter into a listing agreement with the REALTOR®, he or she will provide you with information detailing current market conditions, financing options and negotiating issues that might apply to your specific situation. Remember: Because market conditions can change and the strategies that apply in one negotiation may be inappropriate in another, this information should not be set in stone. During your time in the marketplace, your REALTOR® will keep you updated and alert you to each step in the transaction process.


Are you looking to buy or just curious? We've got you covered with an overview of the process. Contact a REALTOR® today for more details.

Connect with a Georgia REALTOR®

About Us

Enhancing Property Ownership is brought to you by the Georgia REALTORS®. We are a non profit organization made of REALTORS® that fights for the rights of all property owners by operating under a strict Code of Ethics.




Connect with a REALTOR®

Click the link below to find a Georgia REALTOR®. REALTORS® are members of the national, state, and local Association of REALTORS® and  follow a strict code of ethics to ensure your rights are protected.

Connect with a Georgia REALTOR®